The research of the logo started by exploring the elements associated with the word ‘ TRAVEL’. After a thorough study of some of the interesting elements, AEROPLANE was taken as the key element as it defines the word’TOURS & TRAVELS’ It gives a feel of luxury & comfort. It also covers the traveling zone globally & for the same reason a stripe has been given behind the plane.
The interesting fact about this logo is that the Aeroplane & the stripe are morphed from the letters ‘N’ & ‘A’ which gives it a compact & intelligent look. The font has been kept curvical to give it a young & contemporary feel at the same time retaining the seriousness of the logo.